The Brief:
OPI is one of the world's most iconic nail care brands, and we deliver the visuals behind both sides of their creative calendar — the seasonal commercial campaigns (Christmas, Mother's Day) and the cultural collaborations (most recently Wuthering Heights x OPI with Warner Bros, featured in David Jones displays). The challenge: hold OPI's heritage premium standard across two very different briefs — gifting-led commerce on one side, IP-led cinematic storytelling on the other — while building content that travels from OPI's own channels through to the major retailers who carry the range.
Seasonal Content Campaigns: OPI
Our Services:
Creative strategy & direction, seasonal campaign concepting, product & gift set styling, photo & video production, hand modelling, post-production